Personal training and nutrition coaching in Hamburg · Online coaching anywhere

Stronger.Fitter.Lighter.

I’m Alex: personal trainer, nutrition coach and a chef with 15 years in professional kitchens. With me, your training and your plate are planned together: for weight loss that finally sticks, for your first or faster marathon, or for getting strong and fit at the same time. In person in Hamburg, online everywhere else, always 1:1.

Alex, personal trainer from Hamburg, laughing in front of a white brick wall
Hi, I’m Alex. Personal trainer, nutrition coach, chef. Hamburg.
Where
In person in Hamburg, online anywhere
For whom
Busy professionals and amateur athletes, 30 to 50
Format
1:1, for a fixed period of 1 to 12 months
First step
Start Plan: 60 minutes, €129, credited towards coaching

01 · Your goals

Three goals.
One first step.

Pick your goal. The road there starts the same way for all three: with the Start Plan.

Hands at the kitchen pass, bowls of ingredients and a dumbbell
Goal 1

Weight loss that lasts.

No deprivation, no diet with an expiry date. A plate that fills you up and training that fires up your metabolism. Planned by a chef, so it actually tastes good.

in person in Hamburg or online
Running on cobblestones, shot from above
Goal 2

From 10K to marathon.

Your road to the start line, with strength training that makes you faster, not heavier. For your first finish or your next personal best.

in person in Hamburg or online
Alex with folded arms in front of a blue wall
Goal 3

Strong and fit at the same time.

Heavy lifting and running in one plan, dosed so they don’t get in each other’s way. Also as preparation for a fitness race like HYROX.

in person in Hamburg or online

02 · The gym’s favourite myth

Running eats your muscles.
Lifting makes you slow.

Only true if it’s badly planned.

Strength and endurance only clash when order, spacing and dose are off. Planned properly, each makes you better at the other: stronger legs run more economically, and better endurance recovers faster between sets.

Alex running past the alethics wall
Alex with a coffee by the window
Alex planning a training programme on a tablet
Alex jumping over cobblestones
Alex, portrait

Street, kitchen, desk: that’s where your plan is made.Hamburg · online

03 · My principles

How I work.

Alex planning on a tablet

Training, food, numbers: with me, they’re never planned separately.

Training and food from one source.

A plan that prescribes 40 km of running a week but doesn’t tell you what goes on your plate afterwards is half a plan. With me, the two belong together, because I’ve learned both trades.

Strength and endurance, properly dosed.

Order, spacing and dose decide whether squats and kilometres make each other better or get in each other’s way. That’s planning, not luck.

Numbers, not gut feeling.

Weight, sleep, steps, training log: you log daily, I adjust weekly. Whatever the data says goes into your plan.

No subscription that quietly keeps running.

You book a fixed period for one goal. And if I notice during the Start Plan that coaching isn’t right for you at the moment, I’ll tell you. You still keep your plan and your roadmap.

04 · The process

How it works.

No click-and-buy machine. First we check whether it’s a good fit. For you and for me.

1

Request

Four quick questions: where you are, what’s bugging you, where you want to go. Takes 60 seconds, costs nothing, and I come to our call prepared.

€0no obligation
2

The Start Plan

60 minutes on video, just you and me: your history, your data, your daily life. You leave with a training plan, a six-week roadmap and an honest recommendation. If coaching isn’t right for you (yet), I’ll tell you that too.

€129one-off, credited towards coaching
3

Coaching

1:1 for a fixed period: one, three, six or twelve months, depending on your goal. Weekly adjustments, quick answers by message, one app for training and nutrition.

Price at the Start Planin black and white, the €129 already included

05 · What you get

What’s included in coaching.

Data-driven and personal. A plan that adapts to your life, not the other way round.

  • Daily check-insWeight, sleep, steps, stress. You log it, I read along and adjust every week.
  • Meal plans by a chefExact macros, over 450 recipes, flexible for restaurant visits and stressful days.
  • Training plan with videosBuilt around your goal, your equipment and your time, with instructions for every exercise.
  • Direct lineTechnique checks by video, questions about food and motivation. By message, no waiting room.
  • Media libraryTutorials, guides and mindset content, whenever you need them.
  • Fixed periodOne goal, one time frame. No subscription that just keeps ticking along.
The alethics app on three phones: training, home screen with check-in, recipesCheck-ins, recipes, training: all in one app.

06 · Results

Real people.
Real results.

Transformations from nutrition coaching and coaching, with photos. Faces blurred, results not. Quotes translated from German.

Before and after: Sabine
Sabine, 44-8 kg
Before and after: Andreas
Andreas, 53
Before and after: Marco
Marco, 42
Before and after: Timo
Timo, 34
Before and after: Lea
Lea, 29

100+transformations coached
15years in professional kitchens
A·B·CGerman fitness trainer licences, including the highest level
6,000+people follow my straight talk on Instagram
Alex at the pass in a professional kitchen

07 · About me

Behind alethics there’s a chef.

I’m Alex, personal trainer and nutrition coach in Hamburg. I spent 15 years in professional kitchens, all the way up to Michelin-starred dining. I know how good food works, and what the science says about it. You get both, instead of rice and chicken out of a plastic box.

I train ATHX-style myself, but I don’t enter competitions. My job is your plan, not my race number.

Personal trainerNutrition coachFitness trainer licence A · B · CHead chef
My story

09 · FAQ

Quick questions.

Do I need to be fit already?

No. Whether you’re coming off the sofa, out of the gym or off the running track: the Start Plan shows where you are, and we plan from there.

I only run. Do I need strength training?

Yes. Strong legs and a stable core make you more economical and more robust. It won’t make you heavy or slow.

Hamburg or online?

Both. In Hamburg we can also train together in person; online I coach you through the app and by message. Same plan, different meeting point.

Do you coach in English?

Yes. Calls, messages and plans work in English or German, whichever you prefer.

What does it cost?

The Start Plan costs €129, one-off, everything included. You get the price for coaching there in black and white; it depends on your goal and time frame. The €129 is fully credited.

How long does coaching last?

For a fixed period that we set at the Start Plan: one, three, six or twelve months. One goal, one time frame, no subscription.

Ready for the first step?

60 seconds for the request, 60 minutes for the Start Plan. After that, you know where you stand.